Improve performance and save costs in marketing production & implementation for your global brand
The Color Club is a well-established marketing company with a data-driven approach to driving brand growth. We aim high, doing more and doing better for our Scandinavian clients to support their worldwide brand marketing performance.
Improve performance and save costs in marketing production & implementation for your global brand
The Color Club is a well-established marketing company with a data-driven approach to driving brand growth. We customize marketing solutions to fit global marketing plans and budgets. We aim high, doing more and doing better for our Scandinavian clients to support their worldwide brand marketing performance.
Are you making data-driven decisions for your global marketing?
Implementing marketing campaigns in hundreds of countries takes a great deal of resources, coordination, and efficiency. A single misstep can prove costly and damage your brand’s consistency across the globe.Take advantage of our data-driven and centralized solutions for marketing production & implementation to make the right decisions for your global marketing plan. Save cost, shorten time-to-market, and never worry about unexpected interruptions to your worldwide marketing workflows. Made in Asia with European standards, we constantly bolster our capacity to fulfill the global demands of global brands.
Marketing teams everywhere are including more and more digital tools in their marketing production strategy, but more technology doesn’t always mean easier execution and faster workflow. Often, it means more data that won’t make sense unless you can interpret them meaningfully.Why waste time and budgets on too many marketing solutions when you only need one? We tailor marketing solutions to your actual needs for flexibility and scalability. Optimize your budget, prove ROI, manage marketing production assets, and coordinate with your team seamlessly from key data insights available at your fingertips.
We customize marketing solutions to fit your global marketing plan and budget
Here’s a partnership that doesn’t just work for you but also with you to solve your unique challenges. We help you integrate business intelligence into your marketing production, digital marketing, and brand marketing to drive ROI efficiency without putting brand consistency at risk. As your global marketing partner, we get work done 24/7. Contact us today to learn more about what we can do for your global marketing departments.
4 advantages of centralizing your global marketing with a data-driven partner
Want to become even more efficient with your marketing spend? We offer multiple cost models to help you optimize your budget. From paying only when you need it, to fixed-price production teams at less than half the cost compared to inhouse resources.
It’s easier to specify and measure the returns of your investments if you work with a single marketing performance partner who can cover all your needs.
Maintain brand consistency
Ensure a positive brand experience from start to finish, no matter the scale of your marketing operations. Our teams execute your CVI consistently without fail. You can directly monitor your marketing assets being produced in real time.
Data-driven decision making
Mastering your data is one way to make better decisions more quickly. Talk to our consultants today to bridge the gap between your brand and your worldwide customers.
Our core services
One stop shop for marketing services and production on a global scale
High quality. High volume. High speed. 24/7. We make sure the needed materials are ready for you to execute your marketing plans in multiple locations and time zones. Manage and distribute all your marketing assets digitally using our Brand Management System (BMS).
Overview key marketing data for better decision making
Want to analyze, right now, what’s driving your organization’s marketing success and what’s holding it back? Our configurable marketing dashboards let you track important metrics and interpret real-time data in meaningful ways.
Leverage marketing automation to maximize ROI
Our digital consultants, specialists, and project management teams work with you to identify suitable digital platforms and sales tools for lead generation. We also offer consulting on marketing automation on websites and in marketing campaigns.
Combine strategy and creativity in maintaining brand consistency
What makes your customers happy? Feel valued? Connect to your brand? How do you convey your brand message to other cultures without risking it being lost in translation? Strike the balance between brand strategy and creativity to unlock the key to brand success.
Clients we proudly serve
Nilfisk’s trusted marketing performance partner for global campaigns
As a world-leading company, Nilfisk had a major need to optimize financial effectiveness and globalize all business units. They were looking for a strong strategy to centralize their global marketing production. We offered a solution that yielded higher production quality, faster worldwide communication, and better brand consistency.Once the production footprint is streamlined with data-driven project management and automation, we saw a significant improvement in Nilfisk’s cross-border marketing implementation. Despite global disruptions, Nilfisk’s marketing production volume in 2020 went up by 30% and they’re campaigning in more countries every year.
The Color Club in numbers
Years in business
For nearly three decades, we’ve never stopped exploring the best marketing solutions
We are proud to be trusted by renowned brands from all over the world
Europe, Asia, the Americas . . . wherever you are located, we can help you
Projects per month
Our production teams and project managers can handle hundreds of requests
Need an expert opinion? Our experienced marketing consultants are within reach.
Technology & services onboarding.
We accelerate your success by helping your global team master marketing tools and processes faster.
Free up time spent on day-to-day tasks with help from people who know the job inside out.
One of the best ways to optimize your global marketing spend is to outsource your marketing production. The other one is to centralize it — to work with one marketing partner like The Color Club who can produce all your marketing assets for you. From production to distribution and coordination, we work with you to determine the right solutions for your organization’s global marketing strategy.
Outsourcing vs Insourcing — what’s best for my marketing department?
Insourcing is a great way to have direct control over your marketing since you have your employees on the job and no third-party involvement. However, for large-scale marketing operations, insourcing can be expensive.With a marketing performance partner like The Color Club, you can decide how you outsource your marketing production & implementation with our flexible and adaptable services. This way, you can save costs while still having control over the processes thanks to our global communication platforms.
Will COVID-19 impact my marketing production flow?
With full compliance to COVID-19 safety guidelines, our production configurations ensure your marketing production & implementation won’t be disrupted. Leveraging digital tools enables us to be extremely efficient at working remotely. Our consultants are more than willing to discuss with you the ways we can help you keep your global marketing going.
What is the most effective way to optimize my marketing budget?
Our experts say: know what you’re spending on, and how effective your spending is. At The Color Club, we work with you to select the right marketing services for your global marketing needs so that you can save costs and shorten time-to-market. Efficient processes maximize ROI. You won’t be wasting your budget on anything that won’t work.
Yes, it can. In fact, our business intelligence specialists focus on personalizing your marketing dashboard and making key marketing data accessible. If you want to make data-driven decisions by incorporating business intelligence into your decision-making process, let us know!
How can a Brand Management System (BMS) or marketing dashboard make my work easier?
In more ways than one. Marketing tools like our BMS or business intelligence dashboard are online-based and customizable. You’ll make better decisions quicker — thanks to an instant overview of data from multiple sources, seamless communication for international teams, transparent and efficient workflows, and more.
Security, GDPR, and compliance in global marketing production. Is my data secure?
Yes. We’re dedicated to safeguarding your privacy, personal information, and intellectual property in full compliance with the General Data Protection Regulation (GDPR) both as a data owner and data processor. We use SSL encryption to ensure your data is secure in all communications. We also prepare your brand for GDPR compliance in your marketing production.
How can I create a data-driven culture in my organization?
Data-driven companies enjoy increased customer satisfaction, efficiency and revenue. There’s no denying the importance of adopting a data-driven mindset to supercharge your business processes, but transformation can burden you with more questions than you can answer. A data-driven partner like The Color Club will offer the right tools, knowledge and experience to kickstart a data-driven culture at work in no time.
More and more brands are taking advantage of marketing automation to maximize ROI efficiency. The right marketing automation strategy will broaden your brand’s reach and deepens your understanding of your customers. On top of that, you can easily prove the ROI of marketing campaigns thanks to accurately measured data.Want to know if your marketing automation strategy is on the right track? Reach out to our digital marketing consultants today.
What are the best ways to measure global marketing ROI?
A few ways to prove returns of investments or the effectiveness of your global marketing strategy include clearly defining your goals, keeping track of leads, and integrating technology into your work. Fortunately, digital tools are constantly evolving to solve the challenges of global marketing. Technological know-how is a must in today’s marketing world to streamline and simplify all processes.Contact The Color Club now to discover how you can best measure your global marketing ROI and get the most value out of your marketing technology.
Why is marketing automation important to global B2B companies?
In our increasingly digital world, marketing automation is one of the quickest and most effective ways to reach decision makers in B2B across borders. New technology lets you stay ahead of the curve when it comes to market trends and what your potential partners are looking for.We leverage digital platforms to help you reach out to more people and craft materials that keep them engaged to your products and services.
What does a marketing automation consultant do?
Our marketing automation experts help you streamline processes and boost profitability. One of the first things we do is to perform an audit on your existing marketing operations. After looking at the results, we’ll refine your objectives and goals to align with your vision of marketing and business success. Then, it’s all about working closely with you to customize a solution that turns marketing automation into an integral part of your company’s global marketing strategy.